On January 11, 2018, Facebook CEO Mark Zuckerberg made an announcement set to rock how publishers utilize Facebook's News Feed feature. While the changes are planned to take effect over the next year, they stand to make some serious changes for publishers. Publishers have a legitimate reason to be more ...
Your writing is a brand in itself, making it an important marketing tool for you as a writer.
Freelancers have a friend in social media -- as long as they're using it correctly.
You were taught writing, not marketing, so you may be understandably confused when it's time for you to promote your prized creation-your book. Here are five ways to get started.
What Facebook strategy have you implemented into your overall content plan to generate valuable leads? Social media has become a key part of content marketing strategies. Studies show that 72 percent of adults online are involved in social media , and 67 percent of American adults online use Facebook . ...
If the goal of customer service is to be efficient and convenient, then social media is the ideal forum for achieving this. You want to reach out to as many of your clients as possible to ensure their satisfaction with your company. With so many people turning to social media ...
Click to set image caption .. [/caption] Mountain Equipment Co-op (MEC) Mountain Equipment Co-op is Canada's leading retailer of outdoor clothing and gear for sports like hiking, cycling, and climbing. MEC is a true co-op, where shoppers are also members who have a say in how the business evolves, and ...
With all the focus that social media has received in the last few years, most businesses know they need to have a social media presence if they are going to compete for consumer attention. Unfortunately, it is not enough to simply set up an account on one of the popular ...
Regardless of how long you've been using Twitter, you should always keep an eye out for inspirational business professionals to follow. The wealth of business information on Twitter offers constant opportunities to improve your game when it comes to entrepreneurship or running a business of any size. More specifically, there ...
Increased competition and changing preferences of target audiences make it challenging to drive content popularity. The key to creating buzz around written content lies in achieving a balance between content quality and promotion. Both need to work in the right synergy to deliver desired results. Here are some simple and ...
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