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Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
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IT & Security
Insurance
Legal
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Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
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Generate fresh blog topics aligned to your audience and goals
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See real customer outcomes and how teams achieved measurable results
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  1. Blog Home
  2. Jd Peterson

JD Peterson

6 Grammar Lessons From Weird Al

6 Grammar Lessons From Weird Al

Weird Al doesn't just parody famous artists, he also provides valuable grammatical insights that can help your content s...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 18, 2014
What Web Writers Can Learn from Classic Cross-Genre Artists

What Web Writers Can Learn from Classic Cross-Genre Artists

Web writers are increasingly expected to learn multimedia production. Read about these classic artists who worked in mor...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 10, 2014
Best Practices for Job Guidelines

Best Practices for Job Guidelines

Not sure how much information is needed for your job posting guidelines? Here is an example brief. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 9, 2014
How Scripted Works With Partners

How Scripted Works With Partners

Partner with Scripted to offer high-quality content to your customers....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 7, 2014
Content Careers: Dayna Rothman on Being a Content Manager

Content Careers: Dayna Rothman on Being a Content Manager

Dayna shares lessons learned from her two years at Marketo, including how she incentivized employees in other department...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 2, 2014
Write, Revise, Repeat: Insights from Professor Audrey Bilger

Write, Revise, Repeat: Insights from Professor Audrey Bilger

A Professor of Literature and Faculty Director of the Center for Writing & Public Discourse at Claremont McKenna Col...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

July 2, 2014
Writers, Here's 7 Ways to Beef Up Your Blog Posts

Writers, Here's 7 Ways to Beef Up Your Blog Posts

Content needs to stand out. If it doesn't, it's instantly lost to the exabytes of data that form the bottom of the Inter...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

June 19, 2014
Summer 'Blackout' Dates for Scripted Jobs

Summer 'Blackout' Dates for Scripted Jobs

We will be having "blackout" days this week and next week due to an all company retreat and the 4th of July holiday. On ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

June 13, 2014
[Webinar Recap] How to Scale Your Storytelling Through Native Advertising

[Webinar Recap] How to Scale Your Storytelling Through Native Advertising

Listen to the recording of our latest webinar on how to leverage creative distribution in content marketing....

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

June 9, 2014
4 Features Scripted Has That You Probably Didn't Know About

4 Features Scripted Has That You Probably Didn't Know About

Did you know we have more services than just our great writers to help you and your content marketing strategy? ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

May 21, 2014
How Content Writing Services Are Helping Freelance Writers

How Content Writing Services Are Helping Freelance Writers

Content writing services are helping writers flourish in a tough economy. ...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

May 20, 2014
Lauren Ireland: How Poetry Informs Content Writing [Interview]

Lauren Ireland: How Poetry Informs Content Writing [Interview]

Lauren Ireland is a noted poet-she released two books this year and has several chapbooks under her belt-and the catalog...

Photo-empty-dfe0c1a7abd539622beba7021e80355d48789a755c1488ab542ba5ceb4b5b027

JD Peterson

May 13, 2014

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