Skip to main content
Footer-logo Scripted-horizontal-dark
Solutions Down-arrow-black
Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
Pricing
Sign In GET STARTED
Menu button
x Close Menu Solutions Down-arrow-black
Content Audit
Audit existing content to find gaps, improve quality, and prioritize updates
Brand Compliance
Keep content aligned with brand voice, style, and governance standards
SaaS
Drive SaaS growth with content built for activation, retention, and scale
Content Strategy
Build a focused content roadmap with clear priorities, channels, and goals
Content Governance
Set rules and workflows to keep content quality and messaging consistent
Social Media
Get social content tailored to each platform, audience, and campaign goal
AEO / GEO
Optimize content for AI answers and generative search discovery
Workflow Optimization
Streamline your content process to ship faster with fewer bottlenecks
eCommerce
Improve product visibility and conversions with ecommerce-focused content
SEO
Create search-optimized content strategies that increase rankings and traffic
Content Repurposing
Turn existing assets into new formats to extend reach and ROI
Performance Analytics
Measure content impact and optimize strategy using performance insights
AI
Use AI-assisted workflows to scale content production with consistency
ABM
Power account-based marketing with targeted content for key accounts
Workflow Integrations
Connect Scripted with your stack to simplify collaboration and delivery
Expert Content
Work with expert writers to produce trusted, high-quality brand content
PR
Support PR campaigns with clear messaging and publish-ready content
Publishing & Promotion
Publish and distribute content efficiently across channels that matter
Industries Down-arrow-black
Agriculture
Art & Design
Automotive
Building Materials
Cannabis
Career
Construction
Counseling
Customer Service
Dental
Education
Energy & Environment
Engineering
Fashion & Beauty
Family Practice
Food & Beverage
Gaming
Health & Wellness
Healthcare
Higher Education
Home & Garden
Human Resources
Injury Law
Interior Design
IT & Security
Insurance
Legal
Manufacturing
Media & Entertainment
Medical Law
Nutrition
Parenting
Payments
Personal Finance
Real Estate
Relationships
Retail & Ecommerce
Religion & Spirituality
Restaurant and Bar
SaaS
Sales
Senior Services
Software
Sports & Fitness
Technology
Transportation & Logistics
Travel
Customers Down-arrow-black
Enterprises
Scale enterprise content programs with governance, quality, and speed
Sales Teams
Create sales content that builds trust and moves prospects to close
Agencies
Deliver client content faster with flexible production and managed workflows
Content Marketers
Plan and produce high-performing content across the full funnel
Media Publishers
Expand editorial output with scalable, publication-ready content support
Brand Managers
Keep every asset aligned to brand voice, tone, and positioning
Small Businesses
Get affordable, high-impact content to grow awareness, leads, and revenue
Performance Marketers
Use conversion-focused content to improve campaign efficiency and ROI
Resources Down-arrow-black
Blog
Read actionable content marketing insights, trends, and practical guides
Blog Ideas
Generate fresh blog topics aligned to your audience and goals
Case Studies
See real customer outcomes and how teams achieved measurable results
Scripted Technology
Explore the platform technology powering quality, speed, and consistency
Competitors
Compare Scripted with alternatives across quality, workflow, and value
Products
Review Scripted products and choose the right fit for your team
Find Writers
Browse vetted writers by expertise, industry, and content format
Content Glossary
Look up key content marketing terms and concepts in plain language
Plans Sign In Get Started
  1. Blog Home
  2. Kevin O'connor
  3. Writer Spotlight: Rachel Roderick

Writer Spotlight: Rachel Roderick

Writer Spotlight: Rachel Roderick
Published by Kevin O'Connor on Friday, January 22, 2021

Tell us a little about yourself! Where do you operate from?

I work from my cozy home in Warwick, Rhode Island - which, by the way, is a real state. It may be the smallest of the 50, but it is most definitely not part of New York, Connecticut, or Massachusetts. All of my work is carefully supervised by two dogs, Maggie and Boyd, who also serve as my home security system. They stand between me and the dangers of the world like our mail carrier, plastic bags blowing down the street, and rabbits running through the yard. 

How long have you been with Scripted?

I have been with Scripted for just about seven years, or as I prefer to think of it, somewhere close to 2,000 posts. 

How did you become a freelance writer?

Reading and writing are my favorite forms of entertainment, and I am always curious about new topics. Before freelance writing, I kept taking expensive college courses and getting degrees and certificates in areas I had no intention of pursuing as a career. My husband suggested instead of paying for the opportunity to read and write as a perpetual student, it might be better for all concerned if I found a way for people to pay me. Brilliant. Seven years later, here I am. 

Are there any tools you're using to keep your quality so high?

For me, the most effective way to keep quality high is reading - a lot. I go through dozens of internet articles per week, along with a couple of high-quality fiction and non-fiction books a month. This gives me a solid sense of what good writing looks, sounds, and feels like. More importantly, I know what I don’t like. 

That said, I still scan each piece through Grammarly before submitting, just to be on the safe side. I seem to be a little too free with commas, and Grammarly isn’t shy about pointing that out.

What is your approach to proposals? What have you found that works best?

I find the proposal process awkward, because it is hard to say what each client wants to learn about me through the pitch. Some are interested in experience, some want to understand whether I am qualified to write on the topic, and some just want assurance that my writing style fits their needs. 

I typically begin as though I am writing the piece, and I put together a brief opening paragraph. In many cases, I am able to use this opening paragraph if I am selected for the job. Then, I include a few bullet points on how I expect the rest of the piece to flow based on the information provided by the client. Finally, I mention my experience with Scripted, as well as any specific expertise I have with the topic. 

How have you been able to balance your work as a freelancer with the rest of your life and the current state of the world?

Well, to be honest, I am not sure that I have balance. Writing is my passion project, so while other well-rounded people are pursuing hobbies like music and sports, I am in front of the computer. Since I also have a “day job”, that’s a lot of computer time. It works in a pandemic, but there is no doubt I should go outside a little more - and maybe talk to people once in a while. 

What tips would you recommend for writers who are new to the Scripted platform?  

Writing is like anything else - skills develop with experience. Read a wide variety of blogs on all sorts of topics, including those from less-credible sources. You will quickly learn the difference between quality writing and… not quality writing… so you can adjust your own style to be more effective. Then write - both on the Scripted platform and off. Over time, this sort of practice will make it easier to communicate your thoughts and ideas clearly - which is, of course, the key to happy clients. 

Need an experienced writer for your next project? Hire Rachel Roderick today on Scripted!

Customer and Writer Services
Become A Writer Freelance Writing Jobs

Customer Sign In Writer Sign In
Legal
Privacy Terms of Use Writer Services Agreement GDPR Trust
Follow Us




Scripted-horizontal-light
©2011-2026