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Pete Schauer is an experienced freelance writer in the Marketing & Advertising industries.
If you're a digital marketer, you're probably already utilizing social media advertising to increase brand awareness and ROI. Facebook Ads and Twitter Cards are already a big part of your marketing mix, but there's still someth...
Digital marketers know the advanced targeting that's at their disposal through Facebook's advertising platform. Being able to target by annual salary and which pages users are engaged with on the social network is huge in terms...
Video is only getting bigger in terms of digital marketing, and if you're looking to drive engagement and brand awareness through live-streaming video, then Periscope is the answer. Because Periscope is still somewhat of a new ...