Education · Scripted Writer Network
John Becker
Freelance Education Writer
John is a gifted writer and marketer.
Why brands trust John
John is a gifted writer and marketer.
A Connecticut native, John studied at UPenn, Middlebury, and UMass, and has worked in both corporate and nonprofit settings. Every day, he helps businesses improve how they sell, market, and communicate. He writes about finance, sales, investments & stocks, technology, psychology, marketing, SEO, leadership among other finance and tech-related topics.
John is passionate about sustainability, education, design, and teamwork. He enjoys building furniture, baking, swimming, and traveling with his family.
4.7 / 5
Across verified client engagements
Writer for over 1 year
Active in the writer network
United States
Available across time zones
Education
Top 15% of Scripted Writers
Selected work
A snapshot of the work John has published for Scripted clients.
AI vs. Humans – SEO Experiment
Marketing & AdvertisingGeneric vs Custom AI Language Models: Optimal NLP Solutions
Marketing & AdvertisingClearVoice Alternative (working title)
Home & GardenDIY Marketing for Your Home Improvement Business: Building Trust and Attracting Customers
Finding new customers for your construction businesses can feel like a full-time job. You’re already doing the work, bidding on projects, and visiting job sites, along with a dozen other tasks that come up each week. And at the...
Sports & FitnessThe Art of Bowhunting: 3 Cardinal Mistakes Beginners Make and How to Avoid Them
Point, miss, point, and….miss again. It’s the story of nearly every bowhunting beginner on the planet. The bad news? The heartbreaks won’t end anytime soon. The good news? They’ll hurt a little less once you figure out how to s...
Senior ServicesThe Fun in Aging: How Art, Music & Movement Improve Senior Well-Being
Aging gets such a bad rap, it’s sad. “You’re done once you retire.” “It’s all downhill after 60.” “Old people can’t keep up.” Such sentiments almost always dominate youth conversations whenever the topic of old age comes up. Wh...
Small BusinessThe Big 5: 3 Simple Steps for Creating Great 'Problems' Content (+ Examples)
Ironically, one main marketing problem that most organizations have is that they're not talking about problems. We believe it's critical that businesses openly address the drawbacks and shortcomings of what they sell.
Technology5 AI Marketing Tools That Stand Above the Rest
There’s no doubt that the pace of innovation has increased from a trickle to a waterfall, and that’s led to a lot of noise and chaos in the marketplace. People are overwhelmed — and things show no sign of slowing down.
SalesWhat Are Self-Service Tools (Pricing Calculators, Assessments, + Other Examples)
Buyers today expect to do more of their research independently. They’re looking for a buying process that requires minimal interaction with a salesperson—what we call a "touchless buying experience." This means they prefer to r...
SoftwareWhy Your Costly Website Redesign Isn’t Bringing Leads
The very process of redesigning a website is deeply flawed. And to understand why clients so rarely get what they’re hoping for, we have to start by looking at the process itself.
EducationHow Important Is Emotional Intelligence in Modern Education?
One way for students to excel in class and beyond is by learning emotional intelligence (EI). Emotional intelligence helps learners make better choices. This blog explores the importance of emotional intelligence in education a...
Retail & EcommerceLive Commerce: The Future of Online Shopping
The more things change, the more they stay the same. Live commerce was once a thing in the 1980s and 90s, when you could buy things on live TV networks like HSN and QVC. Now, it’s back — this time on social media platforms like...
Marketing & AdvertisingMicro-Influencers: Why Brands Should Pay Attention
Never in a million years did brands foresee paying individuals to help drive sales. Yet, here we are deep in the influencer age. Today, brands allocate serious investment budgets so that well-known individuals like celebrities ...
Employment & CareerHow To Navigate Career Change
Changing careers is not easy. The uncertainty of change fills most people with dread. Trying something major that you’re unfamiliar with does not inspire confidence.You’ve come to the right place if you have no idea how to go a...
Personal FinanceTop 5 Smart Investing Tips for First-Timers
Starting your investing journey can be easy if you have the right information. This guide shares five simple tips to help you start investing.Set Financial GoalsIt helps to know your target before you start investing. Set goals...
