3 Case Studies on How to Diagnose the Health of Your Blog Note: This post was originally posted on growthmarketingconference.com. The most common questions we're asked at Scripted.com are, "What's the ROI on a blog post?" or "How do I know if I'm doing this content marketing thing right?" Until ...
Creating content isn't enough in itself - you need to have a clear, defined strategy to see ROI. Here's how you can create a winning content strategy.
ROI from blog content isn't as obvious as a click-to-conversion, but its success can be traced in other ways.