Is email dead? If you’re a marketer in the fast-paced digital marketing landscape, you must have come across this argument against email marketing. But the numbers tell a different story and, as a mar...
Ciara Antolini
As the marketer of a brand, you have all sorts of exciting new technology to explore. From virtual and augmented reality to artificial intelligence, machine learning, chatbots, and the rapidly success...
If you have not created a company newsletter, now is the time. These emails are one of the easiest and inexpensive ways to reach your current and potential customers. The return on investment is high,...
There are lots of email marketing tools out there, and some are much better than others. Here’s our full review of Sendinblue, one of the more affordable options with some extra features that set it a...
Jubilee Heutmaker
Business owners have been wondering whether email marketing is worth the investment. Many think we'll outgrow the technology with new platforms, social media marketing, influencer marketing, and even ...
Companies of all sizes, industries, and markets use email campaigns to reach consumers. Email is the most-used digital tool on the internet and has over 4.3 billion users worldwide . That means busine...
In the 3rd and final episode of our Press Releases Series, we sit down with Michelle St. Angelo, Vice President of National Public Relations at Allied Global Marketing. Michelle and Gregory talk about...
Kevin O'Connor
In this episode we sit down with Michelle St. Angelo, Vice President of National Public Relations at the PR agency Allied Global Marketing. Michelle and Gregory talk about what makes a great press rel...
In this episode we bring in Scripted writer Elizabeth T. to talk about Press Releases. When done correctly, a professionally written press release can give your product launch, blog post, or special e...
The Scripted Podcast: Blog Posts Episode 3: Today we talk about software that content writers and content marketers need to know and SEO best practices in general when producing content. We're going t...
The Scripted Podcast Episode 2: This is the second episode we discuss how to capture the most leads from your blogs. Whether that be lead forms, popups or exit pops? We will discuss what software is ...
As a content marketer, you want to make sure you are spending your marketing dollars and time as effectively as possible. Email marketing is still one of the most effective ways you reach your audienc...
Mary B