Nicholas G
Shaker Heights, Ohio, United StatesNick has been writing and presenting on digital strategies for Folio Magazine, Informa, AAMP (Association for Audience Marketing Professionals) and his own website over the past 2 years. Nick Giallourakis is the founder and CEO of Gilly Media where he educates, writes and adv...
Writing samples by Nicholas G ...
The Importance of Social Strategy in Content Marketing
Often I hear from clients and internal marketing teams that we need to add social media to a content marketing campaign. "Let's just add in some tweets, Facebooks posts, LinkedIn posts, etc.," they...
Changing the Game with Alternative Data
When I first heard the term "alternative data," I immediately thought to myself, "Sounds interesting—what the heck is it?" So being the media nerd that I am, I decided to dig a bit deeper. What I ...
After the Sale: Executing and Exceeding Client Needs in Content Marketing
Have those on the execution side of the business ever had a sales rep sell something to a client and then throw it over the wall with little to no explanation of what was actually sold? With no ide...
Nicholas G writes about...
- Technology
- Business
- Culture
- Marketing
- Communication
- Human activities
- Business economics
- Market
- Influencer marketing
- Mass media
- Brand
- Economy
- Management
- Microeconomics
- Content marketing
- Social media
- Public sphere
- News
- World wide web
- Public opinion
- Data
- Research
- Information
- Customer satisfaction
- Information technology
- Computing
- Data mining
- Artificial intelligence
- Benchmarking
- Belief
- Sales
- Psychological concepts
- Semiotics
- Psychology
- Cognition
