In order to increase your business profits, you need to improve your social media presence. Most customers use social media nowadays, and the more you are aware of how to use social media to promote your business, the more paying customers you will attract.
Facebook Business Pages
Facebook offers businesses the ability to post blogs and interact with customers over professional-looking business pages. You can post status updates, promote sales and offer special discounts to Facebook customers.
The main advantage of using Facebook posts is that you can interact easily with customers. Customers can post questions or comments, so it's important to get back to them right away to keep a positive appearance. You should also post frequent status updates so that your customers know you are a current, busy business. If you don't have time to do this yourself, you can hire bloggers to create large amounts of Facebook posts for you.
Twitter is another popular social media service that can be very beneficial to your business. This service allows you to post short messages of 140 characters or less, and can be quite helpful in posting links to your services or products.
Twitter is a much trickier tool for most businesses because of its limited capabilities. The key to keep in mind when using Twitter is to regularly interact with your customers. Rather than just posting links, use Twitter to post short pieces of information that customers will find useful. For example, you could post a couple of tips for solving a common customer problem. As a point of reference, try to post about 9 non-link items for every link you post. As with Facebook, you need to make sure you talk to your customers rather than just post without interacting. One popular way to resolve this concern is to hire freelancers to write Twitter updates, for thinking of these posts can often save a business much needed time to work on other products.
Blogging is another excellent way to attract customers. While blogs may have began as web diaries, you'll find that a lot of businesses now use them to share important information with customers. The most successful blogs tend focus on topics of interest to customers, such as how to solve common problems or how to use new products of interest. You should try writing a new blog for your business at least once a week to encourage discussion and interaction between customers viewing your blog. If you don't have time to write regular blogs yourself, hire bloggers to help you.
As you can see, utilizing all of these forms of content can be very beneficial to your business. Luckily for you, Scripted.com offers high-quality blogs, tweets and Facebook posts for reasonable prices. Leave the writing to us and we'll let you focus on growing your business.