So much of content marketing seems to be an "outside" job, meaning that we're always looking to other sources of information to ensure our efforts are yielding a return. We're (rightfully) combing obsessively over analytics, surveying our customers, and looking for other sources of information to get our offers and ...
Tool Review
Adobe Photoshop is often considered to be one of the premier graphic design and editing tools available on the market. As with most tools, the complexity and power of Photoshop can sometimes scare would-be users away. For its versatility, power, and wealth of features, it's still one of the most ...
If you've been searching for an SEO tool, but you don't have a huge budget, or perhaps you're looking for a framework that you can customize, Greenflare might be the solution you're after. Greenflare is an open-source SEO tool that crawls the web, helping you collect valuable insights without an ...
Trello is a web-based application that was initially launched in 2011. This web application is a content management system that allows users and moderators to manage their workflow. Trello is a system that can track who handles each assignment, where each user is in the workflow process, and when the ...
With seemingly new online marketing and SaaS tools becoming available daily, business owners are constantly falling victim to "shiny object syndrome." The term "shiny object syndrome" means that business owners are shifting their focus on how the newest, latest, and greatest software can improve their business every time a new ...
Vidyard Review: Features, Pricing, and Alternatives If you're looking for easy ways to get your feet wet with video, Vidyard offers some user-friendly features to get you started. No matter what kind of business you run, video content is a significant addition to your marketing reach. You can also use ...
Having a steady flow of engaging content for your business is half the battle with great content marketing; the other half of it is actually posting that content regularly, interacting with your social audiences, and measuring the impact of what you're doing. Enter social media management tools. Social media management ...
It's nearly impossible for web pages to get first-page search engine results without optimized content that includes the right target keywords. Choosing the right keywords makes it possible for search engines to find your content and recommend it to people who can benefit from your posts. Unfortunately, the best keyword ...