Any modern marketer, business owner, or writer would have heard of the landing page. The landing page is arguably one of the pivotal sections of a website, responsible for conversions -- AKA transforming ordinary leads into valuable subscribers, partners, or customers. There is a common misconception that a landing page ...
A good content tune-up will take your original post and make small changes to improve readability, SEO potential, tone and style, storytelling ability, and more. So how can you tell if a piece of content, a blog, or an article needs a tune-up, and how can you approach this piece ...
Many people feel the pressure of attempting to keep up with the need to produce marketing content today. This can become overwhelming particularly for small and medium-sized business owners who might not have the writing skills, the time, or the interest to keep up with each phase of the writing ...
Whether you're looking to take on a project as a copyeditor or seeking to hire one, there are countless different types of editing with distinctions that must be understood before you commit to using any one term. Here's how copyediting differs from other forms of editing and proofreading. What Is ...
Do you know the differences between copy editing and developmental editing? Find out here so you can get the content your company needs to succeed.
